About Upscale Valley
Upscale Valley is an Amazon Marketing Agency That Help Brands to Maximize Sales with Digital Marketing & PPC Management. With a focus on innovation and delivering results, the company is committed to helping its clients achieve their business goals and reach new levels of success.
About the Role
Upscale Valley, an Amazon Media Agency, is seeking a highly motivated and experienced Amazon brand Manager to join our team. The ideal candidate will have a passion for pay-per-click (PPC) advertising and a proven track record of managing and optimizing successful PPC campaigns. Candidate must have passion for product, research and development, product sourcing, product launch. managing and launching brands on Amazon.
Responsibilities
- Have expertise in Product Research and development, product sourcing and Product launch on Amazon.
- Must have Creativity for the R&D part using data dive sheets.
- Recommend, Create, and A/B Test Sponsored Brands, Sponsored Products and Sponsored Display campaigns.
- Manage and optimize PPC campaigns for the agency's clients, including keyword research, ad copywriting, bid management, and landing page optimization.
- Would be able to handle all pre and post launch Tasks.
- Able to identifying and selecting relevant keywords for targeting in PPC campaigns. This involves a deep understanding of the target audience and their search behavior, as well as competitor analysis.
- Responsible for setting up, optimizing and managing PPC campaigns on Amazon, including ad placement, bid strategies, and budget allocation.
- Constantly monitor campaign performance, analyze data, and make informed decisions to improve campaign effectiveness, such as adjusting bids, ad copy, and targeting.
- Must able to ensure that PPC budgets are being used effectively, without overspending or wasting ad spend. This involves tracking performance and making adjustments to bids, targeting, and budgets as needed.
- Must able to create and deliver regular reports to stakeholders, communicating campaign performance and recommendations for improvement. They must also communicate effectively with other departments and teams within the organization, such as the marketing, sales, and customer service teams, to ensure that PPC campaigns align with overall business objectives.
- Represent the agency in client meetings and presentations related to PPC advertising.
Candidate Requirements
- Bachelor's degree in IT, Marketing, Business, or a related field.
- 2+ Years of experience in PPC campaign management, with a proven track record of managing and optimizing successful PPC campaigns.
- Strong knowledge of PPC advertising principles and best practices, including keyword research, ad copywriting, bid management, and landing page optimization.
- Excellent analytical and problem-solving skills, with the ability to make data-driven decisions to improve campaign performance.
- Fully Familiar with Amazon Seller Central/Vendor Central platform.
- Excellent interpersonal and communication skills (written and Verbal), with the ability to effectively communicate with clients and cross-functional teams.
- Ability to work in a fast-paced, deadline-driven environment.
- Knowledge of Amazon's PPC policies and procedures is a plus.
We will Provide:
- Competitive starting salary – commensurate on skills and experience.
- Room for growth and results-based pay increases.
- Regular training & appraisals within a structured career development process working towards long term career progression.
- Excellent Working Conditions
- 24 Days Holiday per Annum (Other than Public Holidays)
- Flexible Working Hours.
- Hybrid Working Environment, you can work from home and can visit office when required.
- An opportunity to enjoy a varied role, utilizing your expertise.
- An Opportunity to positively contribute to the growth of our fast expanding company.
Job Type: Full-time
Salary: Rs60,000.00 - Rs100,000.00 per month
